Katia Graytok

Katia Graytok is an award-winning designer, PR strategist, and certified fine arts appraiser who redefines how luxury brands connect with affluent consumers. As a Strategic Communications Leader with over 25 years of experience, she merges the soul of an artist with the precision of a strategist to craft powerful narratives for the world's most prestigious houses in fashion, watches, jewelry, and home furnishings.

Recognition & Accolades

A recognized expert in her field, Katia was named to the WatchPro Hot 100 list of top media and influencers. Her commitment to excellence is further evidenced by her recent 2024 Accessories Council Design Excellence Award for Sustainability and her role as a Founding Member of the Couture Pattern Museum in Santa Barbara.

Kaleidoscope Luxury PR & Communications

In 2015, Katia co-founded Kaleidoscope Luxury PR & Communications, a firm born from her decades of expertise in luxury design and brand development. Under her leadership, the agency employs a “surgical” approach to global expansion, using high-stakes media placements and elite multisensory events to establish lasting brand prestige. Her ability to view luxury goods as “cultural artifacts” allows her to bridge the gap between physical craftsmanship and emotional resonance.

Beyond the Agency

Beyond her agency work, Katia serves as the Chief Marketing Officer at Margaret's the Couture Cleaner, where she has spearheaded digital transformations and integrated campaigns that resulted in 100% revenue growth. In this capacity and throughout her career, she has established high-level sponsorships and collaborations with major museums, cultural institutions, auction houses, and luxury retailers worldwide.

Media & Global Presence

Her professional journey is distinguished by a high-profile media presence and global engagement:

• Media Expert: A regular contributor and featured expert on HGTV (winning the Designers Challenge), The Discovery Channel, and The NBC Sunday Today Show.
• Industry Accolades: A three-time ASID Award winner for interior design and visual merchandising.
• Global Presence: An active brand spokesperson at elite international events, including Art Basel (Miami and Paris), Couture Las Vegas, the Monaco Grand Prix, and Fashion Weeks in New York, Paris, and Milan.

Education

Katia holds a B.F.A. from the Tyler School of Art at Temple University, where she also serves on the Board of Visitors. She is a certified appraiser in Fine and Decorative Arts through New York University, a credential that informs her deep appreciation for the heritage and value of the luxury products she represents.